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It Really Pays To Be Famous: Celebrities Typically Receive 100,000 In Swag Gifts For Red Carpet Walk

swag

Its well known that being a celebrity comes with great rewards, but what many may not know of is all the high priced freebies celebrities receive despite being so wealthy. If you have never noticed this, the 2012 Sundance Film Festival was the best place  to witness all this.  At the 2012 Sundance film festival, celebrities received leather jackets retailing between $595 and $695.  The amount on average a celebrity is said to rake in  for walking those red carpets is in the $100,000 range in gifts. Damn! yeah, the thoughts over here are the same.  The range of gifts celebrities receive at red carpet events are apparel, electronics which include laptops, flat screens and in some cases long term leases  from car manufacturers are offered.

If your not jealous yet or upset with this news of  famous, wealthy people getting free gifts ranging into the $100,000 range for attending red carpet events, well here you go, the gift giving doesn’t stop on the red carpet, celebrities and their kids are also targeted by companies when the child start walking or when a new baby arrives in the family. Tom Cruise’s case is an example of this, where his son Connor was offered cars, free vacations and received a sponsored birthday party, all for just having a famous dad.

Listening or reading the news of Celebrities being pampered with luxury freebies may make many of you wonder and think of better situations those gifts can be attended to, but what needs to be understood is that we live in a world based on business, the gift giving by companies to celebrities is all about business. Think about it, Celebrities are the ones often setting the trends and what they are seen with, the public often wants, so what better way for companies to get their products out there on free advertisement, give the products to celebrities and get that free promotion, it just all comes back full circle for the companies in the end.

NY Mag

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